I’m a product designer with 12 years of experience creating data-driven solutions that simplify complex problems in heavily regulated industries through clear, engaging experiences. I’m known for asking, “What problem are we really trying to solve?” – a curiosity that’s driven measurable impact across startups, healthtech, and fintech.

Lately, I’ve been using that curiosity to apply AI and automation to improve my workflows, decision making and outcomes.

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Experience

Thirty Madison, Nurx | 2023 – Present

  • Led end-to-end design for 0→1 weight management service, driving 20K+ patients and $6M+ in revenue.

  • Designed subscription visibility and refill workflows, reducing cancellations and support volume by 74%.

  • Partnered closely with product and engineering through discovery, execution and QA; contributed to design system extensions and mentorship.

Rhino | 2021 – 2023

  • Led design of a B2B configuration tool and B2C renter experiences across a B2B2C fintech platform.

  • Launched renter’s insurance product and payment recovery initiatives, driving $1M+ in revenue.

  • Balanced multi-audience needs and collaborated with product and engineering on complex financial workflows.

Dispatch Health | 2020 – 2021

  • Designed patient booking and internal dispatch tools, simplifying complex scheduling and logistics workflows.

  • Improved collections by 32%, increased CSAT, and reduced on-scene time by 32% through data-informed design.

Healthgrades | 2017 – 2019

  • Led redesign of provider profiles and search experiences, contributing $2.7M in net revenue.

  • Helped establish standards for a newly formed design system in partnership with product and engineering.


The Integer Group | 2015 – 2017

  • Designed digital campaigns and responsive websites for major consumer brands including Starbucks, P&G, MillerCoors, and Unilever.

Skills

Design

Product design, UX/UI, user-centered design, prototyping, design systems, content strategy, behavioral design, systems design, wireframing, user flows, service design, systems design, content design, ai prompting, responsive web design, iOS, Android

Research

A/B testing, data-driven design, personas, user interviews, surveys, competitive analysis, card sorting, usability testing, journey mapping

Software

Figma, Sketch, InVision, Lucid, Adobe CC, Mixpanel, Fullstory, Miro, Airtable, Jira

Education

University of Illinois at Urbana-Champaign
Bachelor of Fine Arts, Industrial Design